by Barry Edwards | Oct 30, 2014 | Design, Web Design
Edwards Communications partnered with NMV Strategies to redesign and revitalize The Learning Advantage’s branding and marketing. Nancy Valent of NMV Strategies headed this re-branding campaign that consisted of refining The Learning Advantage’s branding in...
by Barry Edwards | Nov 16, 2010 | Design
Branding is the process of developing the name, logo, slogan, color schemes, image usage and overall tone of your product or service’s marketing materials. The entire campaign is instrumental to developing the desired perception of your target audience. All too...
by Barry Edwards | Nov 3, 2010 | Design
Logo design is one of the hardest, yet most rewarding things that I do. The priorities of a great corporate logo are: 1. Legibility: The text must be able to read at a glance. 2. Simplicity while being aesthetically pleasing. This is where the hard work and refinement...
