by Barry Edwards | Jan 2, 2019 | Brand, Design, Web Design
Originally posted in Quora 12-6-18 Barry Edwards, Branding Philosopher | Online Marketer | Designer First, you need to define what “branding” is to you and what your end goal is. Many people’s definition of “brand” is a logo. My definition of “brand” is...
by Barry Edwards | Dec 5, 2018 | Brand, Business concepts, Marketing Strategy, Web Design
November 22, 2018 was my first podcast interview. I wanted it to be great. There’s only one real measurement of this – the value that the listener receives. It went incredibly well. I discussed how Building Your Better Brand will dramatically impact your lead...
by Barry Edwards | Sep 24, 2018 | Brand, Design
If you’ve read any of my articles on logos, than you know I believe your logo is the first impression of your company and it’s hard to overcome a bad first impression. Your logo is the most important part of your brand identity creation process as it will...
by Barry Edwards | Sep 17, 2018 | Brand, Design
This post assumes that you’re a designer, or at least somewhat gifted in this regard, I’ll take you through the steps that I use in logo development. Logo design is one of the most important aspects of your brand development and should not be taken lightly as it is...
by Barry Edwards | Sep 6, 2017 | Brand, Design
OOOOOOhhhhhh, I LOVE this question! I’ve made an art out of dodging committees in my 2-plus decades of creating branding solutions. Not that I haven’t learned the hard way on many occasions. Most people have heard the expression, “the committee built the...